Business Strategy and Competitive Advantage
Analyse markets, competitors and organizational capabilities to make stronger choices about where to compete and how to create sustainable customer value.
Course Description
What You'll Learn
- Explain the role of competitive strategy in organizational performance.
- Analyse industry structure and major competitive forces.
- Identify customer segments and the sources of value important to them.
- Assess competitors and alternative solutions from the customer's perspective.
- Identify organizational capabilities that can support differentiation or cost advantage.
- Evaluate strategic options for growth and competitive positioning.
- Understand how business models influence strategic choices.
- Develop a more coherent set of strategic choices and supporting activities.
Who this course is for
- Executives & Senior Leaders
- Directors & Board Members
- Managers
- Entrepreneurs & Business Owners
Course Outline
Choose How You Want to Train
Choose the delivery format that works best for your team. Pricing varies by format, and you can select your preferred training dates and location when making your booking.
Online
Live, instructor-led virtual training delivered over Meet, Zoom or Teams.
On-Site
Trainer travels to your premises, wherever you are.
At our Venue
Training delivered at our one of our venues, closest to your location.
Flexible scheduling
You choose your preferred training dates when booking. For in-person training, you can also specify where you would like the training delivered, whether at your premises or at an arranged venue.
Your Trainer
Matched to your training needs
Your trainer is selected after booking based on the course requirements, your industry, team profile, location, and learning objectives.
CertBridge Global works with vetted trainers and subject-matter experts, allowing us to match each engagement with a facilitator whose experience is relevant to the training being delivered.
Your assigned trainer will be confirmed as part of the training arrangements.
Certificate of Participation
Recognition for completing your training
Participants who attend the training receive a CertBridge Global Certificate of Participation, recognising their involvement in the programme and the learning undertaken.